We published over 100 blog posts at The Studio this year: everything from meaty informational articles on how to choose a rolling mill and comparisons between chemical and electro-etching, to inspirational trends pieces, and posts on influencers in contemporary jewelry design.
Each year we look back over the landscape of articles we wrote and try to pinpoint five of our readers’ favorites: The ones that drew the most eyes, the ones you spent the most time with, the ones that generated the most interest on social media. And each year, after Google has finished crunching the numbers for us, we are surprised and delighted to discover the five that made the cut.
Here they are, Studio readers, your top five posts of 2014!
Marlene Richey’s ambitious new series on influencers in contemporary jewelry design was one of the projects we were most excited about this year at The Studio. It’s a sweeping subject, one that only someone with a long and broad view on the industry could successfully tackle. Marlene’s long career in many different areas of the industry and her direct experience with many of the jewelers she is writing about gives her a depth of insight on the subject. It’s also a topic everyone has an opinion about, and we hoped our readership would weigh in on the conversation and become an active voice in the series. Much to our delight, you did! Marlene has written about Ramona Solberg, Alexander Calder and George Sawyer thus far and has more articles planned. You can find the entire Influencers in Contemporary Jewelry Design series, and weigh in with the jeweler you think should be included next, here.
Finding out the winners and finalists of the Saul Bell Design Award competition is one of our favorite days of the year here at Rio. We’re glad to know our readers love ogling these spectacular pieces as much as we do! This photo-intensive article revealed all the winners and finalists in each of the seven categories of the competition. Take a look—these pieces are worth drooling over one more time before we announce the winners of the 2015 Saul Bell Design Award competition in March!
This year we partnered with Juliet Hutton-Squire of Adorn Insight, the leading global jewelry trends and market intelligence consultancy, to translate the season’s hottest trends from the runway to your bench. Deciphering usable trends information from the runway shows of New York and Paris can be daunting. Adorn Insight helped us untangle key silhouettes and styles that jewelry businesses, large and small, could easily bring to their benches. The Underworld trend highlighted dark and moody blackened metal styles that could be accomplished through a variety of techniques. We were thrilled to discover that our readers find this type of trends information useful and inspiring.
When Tim McCreight and Matthieu Cheminée contacted us to ask for support for their new project to help jewelers in West Africa, we jumped at the opportunity to participate in their worthy endeavor. And our customers have jumped at the opportunity to help The Toolbox Initiative, too! Tim reports that the program has enjoyed wild success in its first year: hundreds of tools were donated, not to mention several ounces of silver and cash donations. This post outlined the story behind the project and introduced some of the jewelers it will help. If you’re still looking for a way to give back this season, consider giving to The Toolbox Initiative.
Back in September, jeweler Chuck Domitrovich shared five tips for success on Etsy. The post took off on social media and had hundreds more page views than any other article we published in 2014. We credit the post’s success to all the practical information Chuck provided. His lengthy post didn’t simply offer flyby suggestions like “take better photos” and leave it at that. He went into detail with ideas on how to accomplish each of his tips and gave personal examples drawn from nearly 10 years of successfully running an Etsy jewelry shop. It is worth a read for any jeweler running an online business, even if it isn’t on Etsy.
We’d love to hear your feedback on this year’s Studio articles. What did you love? What did you hate? What would you like to see more of in 2015? Share your thoughts by leaving a comment.