The Studio – Jewelry Blog by Rio Grande

Packaging Tips: Five Practical and Creative Ideas to Wrap Your Jewelry Beautifully!

Jul 17, 2014
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Bernadette Bennett
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Packaging is a big deal­. Your customers are busy; their hearts smile when their gift is professionally wrapped upon purchase and ready to hand over with a relaxed demeanor. If you have a packaging plan and plenty of supplies on hand, you'll easily maintain an orderly packaging operation for your jewelry. Here are some creative and practical ideas that'll leave a lasting impression.

1. Find Inspiration

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The Woodland Hide-Away Packaging 'n' Display Tip from Rio's website would be a lovely way to wrap a gift for a lover of the outdoors!

When you buy jewelry, it's usually either a gift for someone special or a gift for yourself. Either way, it is special and should be presented as such. It's nice to add a personal touch to the packaging. For instance, if your customer is purchasing a necklace for a special someone, you can ask them about the recipient’s tastes—their favorite pattern, color, or theme—and dress the package up accordingly.

2. Play Dress-Up

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Left to right: Love and Sentiments III Packaging 'n' Display Idea; A bold black box insert lends drama to your presentation!

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A sampling of some of the new tissue patterns available at Rio!

Create visual interest by playing with patterned tissue and solid-color totes. Try mixing prints or pairing neutral and vivid colors together. Rather than using the typical white insert with a neutral box, a bold black insert really makes a silver necklace POP, particularly in a Kraft box. You can also buy inserts separately, so they can be switched out with other styles of boxes.

3. Personalize It

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Customers are more likely to choose brands they are familiar with­­—and the best way to accomplish familiarity is to have a clearly identifiable logo.
Hot-foil stamping is a great way to reinforce your brand. Getting your gift boxes personalized is easier now than ever before with online ordering available at riogrande.com. Keeping your logo, colors and schemes consistent, with a little play, will help people recognize your brand and be drawn to your brand's personality.

4. Organize Your Packaging Supplies

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Becca Feeken of the blog Amazing Paper Grace keeps her ribbons organized by color.

Do you have a system for wrapping up your sales? Just like you would organize your bedroom closet so you can easily mix and match and accessorize, you’ll want to do the same for your packaging supplies. Try organizing boxes, totes, and pouches by size, theme and color. Keep gift box inserts near their matching boxes. Organize your boxes so that you can see what you have and always find what you need.

5. Round Out Your Inventory

Have a steady supply of packaging supplies on hand for any time of the year. If your supplies are organized, you’ll always know when it's time to re-order your most popular packaging items.

If you have any organization tips, please do tell! We’d love to hear your packaging inspirations and and how you keep all those packaging materials right where you need them!

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All the Riser’s a Stage—Using Interior Design Rules to Sell Your Jewelry

Jun 19, 2014
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Bernadette Bennett
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Display risers provide a simple and elegant way to stagger the heights of your display, add dimension, and use the interior design “rule of three” by creating odd groupings. Risers also allow a wide variety of configurations you can customize to best display your jewelry pieces. Check out The Studio today for more riser inspiration!

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Impressions™ Hot Foil Stamp Personalization: Online Ordering Goes Live!

Jun 16, 2014
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Viqui Sanchez
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Have you heard? You can now order your Rio Grande Impressions™ hot foil stamping services online when you order your boxes, totes, pouches, and more! The process is fast, simple, and so convenient—you’re going to love saving time and effort with this new service. Find out more in today’s post on The Studio.

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Rio Grande’s New TurnAbout™ Metal Displays Offer More than Meets the Eye

May 28, 2014
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Bernadette Bennett
turnabout

Rio’s new TurnAbout™ Wire and Block Displays offer durability, versatility, and a pleasing-to-the-eye design. Check out The Studio today, to see how they can showcase your work!

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Impressions™ Personalizing Service: Let Your Box Leave a Polished and Professional Impression

Apr 23, 2014
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Amy Cliser
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stampedbox

Take your creations to the next level with branded packaging. This is where Rio Grande’s Impressions™ Personalizing Service comes in. Our hot-stamping service brings the branding from your website to your packaging, including the box that carries your jewelry to your customer’s doorstep. It makes a polished, professional impression. Learn more today at The Studio.

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Happy First Day of Spring! Fresh and Colorful Jewelry Packaging

Mar 20, 2014
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Bernadette Bennett
spring

Spring is here! Today, on the Studio, Bernadette Bennett shares her tips for dressing up your jewelry with fresh, colorful, spring-inspired packaging!

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What’s Hot Now: Rustic Chic Wedding Jewelry and Rio Grande’s Linen Displays

Jan 31, 2014
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Bernadette Bennett
floralcollage

Jewelers get ready—spring is coming! If you create wedding jewelry or you’d like to, outdoor woodsy weddings are all the rage! Weddings with a rustic chic, vintage revival, or country romantic theme are popping up everywhere. This inspiring outdoorsy theme is all about sunshine and fresh air—organic textures and rustic, handmade adornments, décor, and accessories. Rio Grande’s linen displays capture the elegant, rustic theme perfectly and will beautifully complement your wedding-themed jewelry!

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Display & Packaging Checklist: Tips & Tricks to Take You Through the Holiday Shopping Season!

Nov 11, 2013
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Amy Cliser
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Holiday shopping season is around the corner! Are you ready to show off your jewelry? I mean, really ready? It takes some assessment and house cleaning to position your beautiful line of jewelry in the best possible light. To help you get the most from your displays this season we’re sharing a helpful checklist of display and packaging details and then a great video with Mark Nelson which features even more display tips and ideas.

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Mother Earth Day

Apr 24, 2013
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Amy Cliser
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Earth Day was Monday, and Mother’s Day is coming up Sunday, May 12. Between the two, it makes sense to highlight products that are sustainable and help care for Mother Earth. Check out these gorgeous mango wood displays and learn more about how Rio has worked for decades to be responsible stewards of the earth’s precious resources!

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Perfect Presentations: Jewelry Gift Boxes from Rio Grande

Apr 8, 2013
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Amy Cliser
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We know you’d rather concentrate on making jewelry than on buying boxes. In fact, we’ve known a few jewelry makers who completely forgot that they even needed to buy boxes until the day before the show. (Don’t worry! We keep lots in stock, so we’ve got you covered!) We have them in so many colors and sizes, not to mention styles, that a few minutes here might give you some ideas about what to buy for your line…now and in the future.

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