Rio Grande recently began offering a wider variety of rose gold and gold-filled findings and has added a line of pink gold and gold-filled sheet and wire. At the same time, though, Rio is not offering any pink gold solders, and customers have been looking for them to use with their pink gold jewelry designs. But, wait, Rio is all about carrying whatever the jewelry makers need or want to do their work more conveniently and easily . . . what gives?
tips & tricks
When I consult with clients or teach a class, one of the first things I have folks do is define and describe their ultimate customer. Who is willing to slap down hard-earned cash to have your services or jewelry? And how do you get their attention?
As part of our Business Savvy Series, we’re lucky to have insight and wisdom from Arien Gessner of Rio’s marketing team. In today’s post, Arien shares that ranking high in search engines like Google is a great way to find new customers for your business. It’s also very difficult to do. Traditional Search Engine Optimization (SEO) has become very competitive, and it can be a daunting challenge for those who don’t have a technical background. . .
Today we post the final installment of Matthew Anderson’s enormously insightful series, “Collaborate Like a Pro.” In today’s post, Accountability – Part Two, Matthew follows up on the productivity advice he gave in Part One, with the next step: Goal setting.
The beauty of effective collaboration is that it provides an opportunity for everyone to participate in how change takes place. In today’s post, Rio business coach Matthew Anderson talks about how the Accountability component of collaboration can help you to define and monitor your success.
Bead stringing can be as simple as making a macaroni and yarn necklace or as complex as stringing an intricate diamond bead necklace. In today’s Tech Tidbits, Mark Nelson covers some great bead-stringing basics and not-so-basics!
Findings are the cool little do-dads that you use to make the stuff you love to make. In today’s Tech Tidbit, Mark Nelson demystifies many of the findings found on a typical jeweler’s bench. Check it out! You may learn something new.
Part 2 of Matthew Anderson’s insightful Business Collaboration Series, focuses on AUTHORITY, and gives you the tools you need to leverage the strengths of your team members and maximize everyone’s performance. The beauty of effective collaboration is that it provides an opportunity for everyone to contribute to the success of the business!
Master blacksmith, Steve Joslyn, has been creating unique works of functional art for more than 25 years. Recently he let us in on one of his favorite tools: Gilders Paste! Steve incorporates Gilders Paste into his detailed, whimsical, nature-inspired designs and he generously shared some of his tips and techniques with us.
Knowing how to choose the correct hardness of sheet and wire metals for your jewelry techniques and designs helps you achieve the good-looking, long-lasting results you want. In today’s post, Eddie Bell and Mark Nelson share some of what they know about metal hardness. Take a look! It’s sure to enrich your experience at the bench!
Any successful art-based business requires equal attention to three important components: The Maker, the Manager, and the Market. Art-business maven, Marlene Richey, is on The Studio today to tell us about the importance of honing our skills in and balancing each of these areas!
Kliar E-Coating is a great way to protect your jewelry with a transparent protective coat, or an easy way to add a splash of color. In today’s post, Ashli Brooke Taylor from Rio’s Tech Team shares quick and easy tricks to give you professional results.